Installer Boosts Business With Real Aluminium
Image Above: Chris Long, MD of Sherborne Windows
An installer has increased its aluminium business by 50% after making the leap to REAL Aluminium. Sherborne Windows is reaping the rewards of Customade Group’s complete aluminium solution after becoming one of the first installers in the UK to adopt it when it was launched a last year.
Chris Long, managing director of Sherborne Windows, explains: “We are very pleased to have increased our spend on aluminium by 50% compared to the same period last year. There is a rapidly rising demand in the domestic market for aluminium and we have been able to take advantage of these positive trading conditions because we have a robust supply chain in place and access to full sales and marketing support to help us achieve growth.”
Sherborne began installing aluminium glazed roofing systems from Atlas Glazed Roof Solutions, which is also part of the Customade Group, some time ago and recognised that REAL Aluminium could help the company achieve growth in aluminium.
The company, which has three dedicated showrooms at Farnborough and Hartley Wintney in Hampshire and Windlesham in Surrey, was attracted to REAL Aluminium because of the impressive array of aluminium products available from a single source and the enviable showroom and marketing support on offer. With access to these products and the best domestic aluminium retail brochure to help the sales team to win business, Sherborne has completed dozens of large-scale installations using REAL Aluminium windows, bi-folding doors, sliding doors, French doors, residential doors and lantern roofs.
REAL Aluminium is designed to eliminate the common pitfalls associated with the supply of aluminium and to make sourcing aluminium as easy as buying PVC-u. The REAL range of aluminium windows, bi-folding doors, sliding doors, French doors, residential doors, composite doors and lantern roofs is manufactured in a dedicated factory, which holds more than 100 miles of aluminium extrusions in stock in the four most popular colours. Lead times for REAL are just two weeks, says the company.
